Vice President of Marketing Automation
With 20+ years in sales and marketing strategy and execution, Pete Adam looks at customer conversion through the lens of a chief revenue officer. His focus is on new demand generation, product launches and sales enablement through marketing and messaging. At Curious Plot, Pete helps our clients understand their customer journeys and optimize processes through automation platforms, with an emphasis on best-in-class inbound marketing strategies, account-based marketing techniques and consistent communications strategies. Prior to joining the agency, Pete served in senior leadership roles with Gage, a digital marketing agency; Exact, an enterprise resource planning software company; and Symmetry Solutions, a distributor of mechanical design software tools. Pete holds multiple certifications through HubSpot and LinkedIn.